Online dating etiquette

OK, here's another question I have about online dating. Why do people "favorite" you without actually talking to you or sending you an email or at least "winking" at you if the site has such a feature? I have been favorited by about 30 people, no joke. Not ONE of them has sent me an email. Do they just go around favoriting people so they can have this weird collection of chicks they like to look at but not actually talk to? Am I supposed to see that I've been favorited and send them an email? "Hey, I appreciate that I'm a favorite of yours. Let's make out." I just don't get it. What is the proper online dating etiquette in this situation? Maybe there should be a book written on online dating etiquette. Maybe I should write said book. However, I obviously don't know, so it'd be a short book. Another issue, can I look at other girl's profiles to see what they're writing? Should I create a fake dude profile so they don't think it's weird that a chick is looking at their page? I saw that a girl looked at my page today, and I thought that was weird. But, maybe she was doing the same thing. Why isn't there a book explaining all of this?!

I signed up for a new site today. The Comic is currently on OkCupid, so I figured I'd give it a chance. It's free, so why not. It's a weird site. Way more complex than Plenty of Fish. It's like an Eharmony/Match mix. They rate people based on compatibility, but you can still search for yourself. It's like they're saying "You won't get along with this person, but you think he's hot because he's a Marine. Don't say we didn't warn you." Not that I was only looking at Marines online. I may have done a preliminary search just to see pretty pictures. But, I've broadened my search to all dudes. They just have to be cute and nice and funny. Doesn't seem like a lot to ask for. Apparently it's a dying breed. The funny thing is that I looked on the Comic's page, and the site rated us as 57% friends and 19% enemies. That's sad, considering he's my best dude friend. Apparently we are not compatible as friends. Glad I know that now.